
Reshaping Overseas Lead Gen: AI-Driven Cost Efficiency
Core Challenge
Facing vast overseas markets, the traditional model showed clear weaknesses: low store-visit conversion among overseas customers, while time-zone gaps and high labor costs kept overall customer acquisition costs high, making the business hard to scale.
AI Solution
Bringing in next-generation AI, the team deployed an AI sales assistant for seamless 24/7 response and smart invitations. It breaks time-zone limits and engages the moment customer intent peaks. A refined user-tagging system, combined with private-domain data assets, builds a sustainable lead-generation loop.
Key Results
The AI overhaul brought the cost per store-visit deal under control, down by as much as 80%. Beyond major labor-budget savings, both lead-gen efficiency and lead quality took a leap, with a clear lift in ROI.
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